Indie-rock smackdown! First Stephen Malkmus, in Spin, says:

For all the mistakes that were made marketing Pavement, it comes down to the song; and the song ["Cut Your Hair"] was pretty good, but it just wasn't the song of the time. The Offspring song ["Come Out and Play"], "Cannonball" by the Breeders -- those were bigger songs people could get behind.
Kim Deal's response, in Time Out New York, seems to me a bit of an overreaction:
I liked Pavement. But if he keeps fucking smacking his mouth off about me, I’m going to end up not being able to listen to any of their fucking records again. Anyway, I thought, God, man, “Cut Your Hair” isn’t as good of a song as “Cannonball,” so fuck you. How’s that? Your song was just a’ight, dawg.